Position
The Content Creation & Social Media Assistant will be mainly focused on creating contents for social media, reporting to our Digital & PR Advocate.
1. Create contents (videos and static assets to be posted on the brand social media channels and created in-house with short form video-editing software Capcut, Canva, TikTok, InShot..) and manage social media accounts daily, especially TikTok and Instagram (creative brainstorming, content creation, posting and scheduling, copywriting and community moderation).
2. Support the National Brow&Beauty Authority in content development, from brainstorming to the execution and integration with the editorial plan of the brand
3. Support the development and implementation of social media editorial plan on all social media platforms, combining Global and Local assets
4. Support social media coverage during events with influencers, PR, instore with and without the retailer
5. Help in implementing and monitoring paid social media campaigns on a weekly basis, both on META and on Tik Tok ADS Manager
6. Manage Google My Business account (uploading new listings, moderation of reviews, monthly reporting of best performer Brow Bar)
7. Help identifying digital partners for special collaborations and negotiate with the retailer social coverage on their accounts
8. Regular analysis of social media performance (both organic and paid) and activations
9. Monitor competitors and new trends to identify new opportunities
Profile
10. Preferred degree in Communication, ideally with a focus on social media
11. Be a content creator (personal profile or for third parties)
12. Digital savvy and passionate user of social media
13. Fluent in English, both written and spoken
14. Passionate about Beauty and Make Up
15. Excellent written and verbal communication skills
16. Excellent creativity and teamwork skills
17. Be proactive and innovative
18. Be flexible and smart in tackling new opportunities for content creation
19. Be FUN !
Technology & Software Knowledge:
Proficient in Instagram & Tik Tok platforms and video editing software.
Excel and PowerPoint/Canva are a plus.
META Business Manager and Tik Tok ADS Manager are a plus.