Key Responsibilities:
* Write clear, compelling, and on-brand copy for product descriptions, marketing materials, website content, and other e-commerce assets.
* Develop engaging and innovative content for social media platforms, including Facebook, Instagram, Twitter, and LinkedIn.
* Collaborate with the marketing and design teams to create captivating visuals and graphics that complement written content.
About Alpinestars:
Alpinestars is the leading global performance motorsports apparel, protection, and footwear manufacturer. For over 60 years, the company has been providing the world's best athletes and motorsports enthusiasts in the pursuit of performance excellence with technologically advanced products that fuse protection, innovation, and style.
Our Growth Phase:
The company is in a powerful growth phase in the global market, reflecting the strengthening of the staff to support our expanding e-commerce business, performance marketing initiatives, social media channels, and overall media presence.
We are Looking for:
A highly skilled Copywriter and Content Manager to join our dynamic team and play a key role in crafting compelling copy, developing engaging content, and maintaining the brand voice across various platforms.
The Ideal Candidate:
Will have a deep understanding of and a genuine passion for motorsport, motorcycling, and the Alpinestars brand.
Requirements:
Bachelor's degree in Marketing, Communications, Journalism, or related field.
Minimum of 5 years of experience in copywriting, content creation, or a related role, preferably in the motorsport industry.
Native-level proficiency in English with exceptional writing and editing skills.
Deep knowledge and passion for motorsport, motorcycling, and the Alpinestars brand.
Proven track record of creating engaging and effective content for e-commerce, social media, and marketing campaigns.
Strong understanding of SEO principles and best practices.
Proficiency in content management systems (CMS) and social media management tools.
Excellent organizational skills with the ability to manage multiple projects simultaneously and meet tight deadlines.