Company Overview: Stellantis is a leading automotive company that strives to develop brand value and image.
Job Summary: We are seeking a Brand Marketing Manager to lead and implement successful marketing strategies, drive customer engagement, and support commercial targets.
Key Responsibilities:
Product Strategy:
* We require the Brand Marketing Manager to define product positioning in the local market, oversee product launches, and analyze competition.
* The ideal candidate will have experience with product management software and be able to handle its complexities.
Pricing Strategy:
* This role involves managing commercial parameters, including volume, price, discount, and mix.
* Candidate must collaborate with headquarters to establish pricing strategies and define promotions that support sales goals.
Communication Strategy:
* The Brand Marketing Manager will create product communication strategies, manage ATL and BTL budgets, and design online and offline advertising campaigns.
* They will also oversee website and social media management, developing digital content strategies.
Soft Skills:
* Successful candidates should possess strong behavioral skills, excellent relationship-building abilities, and organizational expertise.
* Proactive problem-solving and attention to detail are essential, as well as fluency in English.
Equal Opportunities Employer: At Stellantis, we believe in diversity and inclusion. We welcome applications from individuals of all backgrounds and perspectives, recognizing that diverse teams can better serve our customers and contribute to our future success.