Overview
CRM/Vault Specialist
Reports to CRM Manager
Opportunity
The CRM/Vault Specialist will be a member of the Global Marketing team for Menarini-Stemline, operationally responsible for Global (ex-US) CRM activities, with a focus on EU and MEA countries.
The main mission is to drive projects to support CRM/Vault related development and evolution, that resonate with the end user community whilst driving the leadership team's strategic initiatives.
The incumbent will manage CRM/Vault related tasks acting as point of contact with the regional/ markets and Commercial and Medical excellence leads.
Responsibilities
Operations and support
* Act as SME for Veeva CRM and Vault related technical and business topics.
* Support customer facing teams in EU-5 and key MEA countries in day-to-day CRM activities.
* Perform admin and configuration tasks, address and resolve issues, problems and change requests.
* Drive segmentation & targeting exercises with country commercial leadership, and if necessary, external consultants to ensure high quality impact of commercial team deployment.
* Assess, monitor and continuously enhance user adoption towards CRM and promote digital engagement.
* Enable tracking of key metrics for Commercial and Medical Excellence, provide leadership with periodic analytical progress reports and outcomes.
Project Management and Business Analysis
* Strategic design and rollout of CRM and Vault systems across EU & MEA countries, support geographic and product portfolio expansion targets through re-usable processes and ready-to-deploy systems.
* Interface between Menarini-Stemline and CRM/ Vault systems’ vendors and consultants.
* Accountable for Commercial and Medical CRM/Vault activities including the set up of business rules, with strong cross-functional collaboration with Medical and Market Access teams.
* Collaborate with country teams, including leadership, towards optimization of CRM/Vault systems.
* Propose and discuss with the leadership developments and upgrades of CRM/Vault system to ensure state of the art CRM/Vault systems in Menarini-Stemline.
Additional responsibilities
* Train and support users: Provide comprehensive training and ongoing support on CRM/Vault systems.
* Maintain knowledge base: Lead training sessions and update documentation for effective system usage.
* Optimise processes: Identify and implement improvements to streamline operations and enhance efficiency.
* Ensure compliance: Maintain adherence to policies, regulations, and security standards.
Qualifications
* Degree, preferably in Marketing and Sales, Information Systems, Business Administration and related disciplines.
* Minimum 3 years operational / technical expertise in CRM and Vault systems, in particular Veeva, and their application to the pharmaceutical industry.
* Experience with Vault systems, in a regional or global role would be a plus.
* Veeva CRM/Vault certification would be an asset.
* Project management, business analysis and analytical capabilities. Ability to understand business requirements and translate them into technical solutions.
* Data Analysis: Strong skills in analysing data to drive decisions and improve CRM processes.
* Effective verbal and written communication skills in English for training, support, and collaboration. Other European languages would be an asset.
* Ability to troubleshoot and resolve technical issues related to the CRM/Vault system. Experience in L2-L3 support is a valuable plus.
* Ability to manage multiple tasks and prioritise effectively. Self-starter with the ability to work with cross-functional teams to achieve common goals.
* Customer orientation, teamworking, collaborative and proactive aptitude.
Menarini Stemline is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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