BACKGROUND
We’re looking for a skilled Italian speaking content writer to join us as a freelancer and support our team in creating engaging marketing and product texts for our curvy fashion e-commerce site. The ideal candidate is passionate about fashion and has a solid understanding of the plus-size market.
YOUR MISSION
* Write marketing content that resonates with our target audience and highlights the unique features of our garments.
* Ensure all content aligns with our brand voice and is optimised for web use.
* Review and enhance landing pages, newsletters, and social media posts.
* Reply to customer reviews on TrustPilot and liaise with customer care when necessary.
* Respond to comments on social media (community management).
YOUR PROFILE
* Your writing skills in the Italian language are excellent and you have proven experience in content writing (copywriting) within the fashion industry.
* You are a native Italian speaker with very good knowledge in English.
* You have a feeling for the right tone of voice and how to communicate within fashion in a prominent way.
* You have in-depth knowledge of Italian promotional regulations, in particular:
o OMNIBUS rules (e.g. discounted prices must clearly show the lowest price applied in the last 30 days).
o Sales regulations (e.g. no discounts allowed in the month preceding the official sales period, in compliance with regional promotional sale laws).
o Contest/giveaway rules (e.g. official regulation must be filed and validated by a notary).
* You are familiar with GDPR regulations to ensure secure and lawful handling of customer data.
* You are able to work independently and meet deadlines.
* You value details and are aware of current trends.
COLLABORATION DETAILS
* A valid VAT number (Partita IVA) is required.
* Time commitment: to be defined – approx 1h per day, with the possibility to extend to 2h.
* Remote work with flexible hours.
If you're passionate about writing for fashion, we’d love to hear from you!
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