Marketing Manager, EU Selling Partner Engagement and CommunicationSector: Marketing, Advertising and PRRole: ManagerContract Type: PermanentHours: Full TimeDESCRIPTIONThe Amazon Marketplace is a key part of Amazon which offers millions of Selling Partners the opportunity to build and grow their business using Amazon's reach and expertise. Selling Partners are our customers and we help them to sell their products to hundreds of millions of Amazon buyers worldwide. We are seeking a curious and creative marketer who thrives in a fast-paced environment to drive excellence in our ability to effectively engage with Selling Partners across different communication channels with a focus on the EU region, in order to help them grow their business on Amazon.Key job responsibilitiesIn this role, you will own driving scalable solutions to deliver robust engagement with Selling Partners across multiple channels. You will partner with multiple product and program teams across geographies to scale identified solutions, influencing product development roadmaps and holding yourself and partner teams to a high bar in terms of targeting, content, key messaging, and impact. You will identify and focus on core KPIs to steer your actions and iterations. You will develop marketing strategies and executions to maximize engagement and action rates, leveraging data and quantitative results. You will seek to identify opportunities to automate in order to scale marketing workflows where it makes sense, ensuring you stay well connected to the Selling Partner Experience by leveraging ad hoc tools and solutions to continually raise the bar in terms of how Selling Partners receive, perceive, and act on our outreach messaging, also via a structured test and learn approach.You will identify blockers that hamper Selling Partners' ability to take action and engage with product owners to remove friction points, thus triggering greater adoption of key programs and greater engagement with call-to-action messaging.A day in the lifeTo be successful in this role, you will have strong communication skills to lead executive interactions and to influence a broad set of technical and non-technical stakeholders. You will be relentless in diving deep, asking "why" and "what if", and in always keeping the Selling Partner and their needs and opportunities at the center of all that you do. You will be a self-starter comfortable with rolling up your sleeves to deal with ambiguity, showing strong attention to detail, displaying sharp analytical ability, and at the same time able to think big and search for what is over the horizon.About the teamThe EU Selling Partner Communication team is the center of excellence for SP communication and owns both the short-term implementation of communication work streams and the long-term strategic evolution of initiatives and solutions aimed at maximizing the growth opportunities for SPs. The team is comprised of subject matter experts who are capable of driving a multi-channel approach and rigorously seek the best scalable solutions in mass communication, channel development, lifecycle planning, and new product opportunities for Amazon SPs.BASIC QUALIFICATIONS- University degree in business, marketing, or a similar related field.- Extensive digital marketing experience, strong intuition for good customer experience and messaging.- Extensive knowledge of mass communication tools (e.g., Pardot, Campaign Monitor, Marketo, etc.).- Strong analytical skills, demonstrated ability to leverage complex data, including customer research and feedback, to develop marketing and conversion strategies.- Experience with developing, executing, and analyzing digital marketing campaigns including mass communication campaigns.- Strong program management skills and ability to independently lead a marketing program from start to finish.- Comfortable with 'hands-on' management of tasks, and proven ability to manage multiple, contending priorities simultaneously.- Strong communication skills, high standard of verbal and written proficiency (English) with the ability to review and write creative copy.PREFERRED QUALIFICATIONS- Fluency in any EU language(s) in addition to English.- Experience using SQL to pull data and metrics to deliver reports.- Good understanding and past experience with AI tools for marketing.- Experience with HTML.- Experience with Python.Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify, and build.
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