Social Media Manager
Key Responsibilities:
* Develop a content strategy based on business objectives.
* Create content in various formats, including text, images, videos, and audio, for social media platforms.
* Manage the editorial plan, scheduling posts and monitoring performance.
* Engage with audiences through community management, responding to comments and facilitating customer care.
* Produce real-time content in response to trending topics or current events.
* Analyze data using social media analytics software and interpret results.
* Liaise with external collaborators to create content.
* Stay informed about platform updates, trending topics, and effective techniques.
Research third-party content to maintain audience interest and monitor competition. Manage sponsored campaigns, creating ads and overseeing budgets. This role requires expertise in multiple areas, including communication, information sciences, and management science.