Job Description
Ferrara Analyst, Category Intelligence
The primary role of the Analyst, Category Intelligence is to dissect category and shopper data, perform strategic analyses, and develop reporting tools for the organization.
This individual will be responsible for owning and unlocking the power of syndicated data and retailer data to help drive meaningful impact for the organization.
About Us
Ferrara has created sugar confections that enable moments of sweetness, celebration, and connection for candy lovers of all generations.
We are the #1 sugar confectioner in the United States with a passionate team of nearly 9,000 employees creating and delivering hundreds of products sold under 20 popular brands.
Main Responsibilities
* Advance our analytics capabilities from mere data collection to generating insightful, actionable business strategies.
* Collaborate with internal teams and external partners on cross-functional projects, providing category insights to inform broader commercial strategies.
* Build out reporting tools (workbooks, dashboards, etc.) summarizing KPI's, metrics, and insights enabling self-service analysis for the organization.
* Develop and leverage BIC planograms to strategize on product placement, including strategies for space measurement, shelving, and cross-category opportunities.
* Create and manage POG library, and ensure accuracy and management of the library.
* Manage the administration of the Category Leadership budget process.
* Devise effective solutions in unstructured situations and navigate through ambiguity.
Requirements
* Proficiency with Power BI, Tableau, or other data visualization packages.
* Proficient/Expert in planogram/Space Management software (JDA preferred) with experience creating or reviewing planograms, and using them to strategize on product placement.
* Experience with Retailer Loyalty Platforms (e.g. 84.51, Luminate).
* Familiarity with RPA (Robotic Process Automation).
* Insaatiably and intellectually curious – motivated to dig into data, inspired to deliver accurate and actionable insights.
* Possess an ownership mentality, a bias for action, and a passion for delivering results.
* Ability to learn quickly, and then act with agility.
* Strong creative and problem-solving ability.
* Collaborative, able to work with several internal and external stakeholders and present data in a professional and organized fashion.
* An interest in data visualization and using it to support effective data storytelling.
* A passion for knowledge and staying up to date on the latest trends in technology/analytics to bring outside thinking to the organization.
* Strong oral/written communication and storytelling skills.
* Comfort working independently and through ambiguity.
Experiences that Will Support Your Success
* Years of experience: 2+ years.
* Experience in CPG relevant/area of business intelligence/category leadership.
* Experience with point of sale and consumer panel data (IRI/Nielsen).
* Demonstrated ability to translate data analysis into insights and action.
* Comfort working with large data sets.
* Proficiency with Microsoft Office with advanced Excel skills.
* Familiarity with data visualization tools (PowerBI, Tableau etc.).
About Ferrara
We are proud to support our employees with comprehensive benefits that enhance health, financial wellness, and include paid time off (PTO).
Eligible employees may also receive an annual bonus based on company performance.
What We Offer
* Comprehensive benefits that enhance health, financial wellness, and include paid time off (PTO).
* Annual bonus based on company performance.
Salary Range
$74,000 - $102,000.