This position is based in Grenoble - France. Please apply if you are open to relocate.
CNS Worldwide Executive Search is recruiting for an Application Marketing Specialist to join the Sales & Marketing Division of a cutting-edge scientific instrumentation company.
This role is pivotal in driving pre-sales support, marketing content development, and technical expertise for complex analytical equipment, particularly within the field of X-ray analytical technologies (e.g., SAXS/SANS, XRD).
The ideal candidate will possess a rare blend of scientific expertise and marketing acumen, with a passion for customer success, cross-functional collaboration, and impactful communication.
Key Responsibilities:
1. Business Development Support
Foster a collaborative, customer-focused culture within the organization.
Collaborate with Sales, Marketing, and Product Development teams to align strategies and ensure a unified approach to business growth and customer satisfaction.
2. Scientific Expertise & Market Engagement
Apply advanced knowledge of X-ray analytical tools to support product development and demonstrate real-world application value.
Partner with Marketing to develop use cases and impactful content that clearly articulates product advantages and industry relevance.
Assist Sales in analyzing customer challenges and recommending optimal solutions using analytical equipment.
Conduct engaging product demonstrations, delivering clear, technical value propositions to prospective customers.
3. Product Deployment & Evolution
Work alongside Product Managers and Marketing Communications to generate marketing assets and promotional content for product launches and campaigns.
Support ongoing customer communication efforts, showcasing product updates and innovations.
Analyze evolving customer and market needs to guide product strategy.
Conduct market segmentation research and competitive analysis.
Provide insights on feature enhancements and propose key differentiators for current and future products.
Represent the company at industry events and conferences to promote offerings and capture market intelligence.
4. Customer-Centric Collaboration & Communication
Act as a trusted advisor to customers throughout the sales cycle.
Strengthen relationships with internal teams and external stakeholders to deliver tailored, high-impact solutions.
Maintain a high level of responsiveness to customer needs and feedback.
Qualifications:
PhD in Physics, Chemistry, or related field, with a focus on analytical techniques.
Extensive experience with X-ray-based characterization tools (SAXS/SANS, XRD).
Strong track record in the application, interpretation, and communication of complex analytical data.
Expertise in related instrumentation and scientific principles underpinning X-ray analysis.
Skilled in scientific data analysis, interpretation, and visualization.
Experience in marketing activities, particularly related to scientific product/application positioning.
Excellent verbal and written communication skills.
Strong organizational and time management skills.
Proactive, curious mindset with a commitment to staying at the forefront of X-ray technologies.
Reporting Line:
Reports directly to the Sales and Marketing Director, working in close coordination with both application experts and product management.