Job Summary
We are seeking a skilled professional to develop and execute the Channel Marketing Plan in line with sales and marketing objectives.
Main Responsibilities:
* Developing and executing the Channel Marketing Plan in line with sales and marketing objectives and maximizing brand presence across trade through excellent in-store planning, branding area expansion, execution, and tracking in alignment with the annual strategy;
* Leading and implementing channel-specific marketing strategies and plans for assigned clients, driving results-oriented initiatives that meet or exceed business objectives;
* Conceptualizing and executing innovative marketing solutions that enhance brand visibility and drive customer engagement, while monitoring and analyzing campaign performance to inform future strategy.
Key Skills:
* Strategic marketing planning and execution
* Brand management and marketing campaigns
* In-store merchandising and visual display expertise
* Client relationship building and account management
* Results-driven approach with ability to analyze and interpret data to inform business decisions